Brand dossier

GNC

GNC India e-commerce runs via Guardian. Pro Performance 100% Whey Protein (India) and AMP Pure Isolate (India) have Informed Choice listings; AMP Gold Series Advanced (India) was voluntarily withdrawn from Informed Choice on 29-Oct-2025 — do not treat new batches of that SKU as certified.

Trusted

73score

Mixed

Evidence confidence is 58%; single-source coverage is capped at 60%, so corroboration is still limited.
Limited corroboration keeps scores away from extremes under the current evidence prior.

Evidence confidence

58%

Published products

Model

v2.2

Latest verified

20/7/2026

How this brand score is computed

Assessment transparency

Model v2.2: avoid requires sourced critical/negative risk evidence; caution is for material unresolved warnings; under-reviewed brands without allegations stay pending rather than caution.

Final

73/100

Support

Warning

Critical

Confidence 58% · Net sourced impact +34

Calculation steps

50 + 50 × (support − risk) / (support + risk + 40)

Support weight 34 · Risk weight 0 · Evidence prior 40

Base prior
Neutral starting point before sourced evidence
50
Evidence adjustment
50 × (34 − 0) / (34 + 0 + 40)
+23
Final assessment
Published brand score from the snapshot formula
73/100

testing

Informed Choice listing (AMP Pure Isolate India); Informed Choice listing (Pro Performance India)

+34

Why not 100

Evidence confidence is 58%; single-source coverage is capped at 60%, so corroboration is still limited.
Limited corroboration keeps scores away from extremes under the current evidence prior.

Brand evidence ledger

Sourced support, warnings, and critical findings for this brand. Missing evidence stays missing.

Product assessment

73 / 100

Mixed

Testing

Support

Informed Choice listing (AMP Pure Isolate India)

LGC Informed Choice lists GNC AMP Pure Isolate (India) with certified batch search.

Informed Choice — AMP Pure Isolate India

Support

Informed Choice listing (Pro Performance India)